Oh I love that post by jjyepez with the evolution of some logos.
In most cases you can see major improvements have happened (ha, Apple's first logo!). I have to admit though, I do miss the previous iteration of the Pepsi logo. It may have been more symmetrical (aka less "dynamic") but I think we all get something of a nostalgic/emotional attachment to logos we've grown up with.
Nike logo
Oh I love that post by jjyepez with the evolution of some logos.
In most cases you can see major improvements...
&nsbp;
#22
RFT_Concepts
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- Designer
- 17 posts
Junior Member
Posted 04 June 2010 - 02:00 AM
Yeah, the evolution of logos was very interesting. In the film 'Back to the Future' Texaco was used instead of Shell gas station since the Shell logo didn't really change so a shift in time wouldn't be as apparent.
#25
katieo
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- Designer
- 12 posts
Junior Member
Posted 01 July 2010 - 02:50 PM
I found the article about the history of logos to be very interesting. Even my husband who it not interested in logos read and thought it was interesting! I enjoy reading the articles that people post that I would not have come across, thanks for sharing!
#27
Kramer
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- Designer
- 16 posts
Apprentice Designer
Posted 12 July 2010 - 06:16 PM
....wow....the first Apple logo (1976) really illustrates that 'bad things can happen to good people' when you let the company executives design the logo. 
[SIGPIC][/SIGPIC]
http://www.jdkds.com
http://www.jdkds.com
#30
Dskwkrs
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- Designer
- 335 posts
Junior Guru
Posted 24 April 2013 - 10:12 AM
I cant believe on the vast distance between price of branding. from wha I hear Mcdonalds paid somewhere like 2 mil for them golden arches..
Now days I am just happy to get my designs across out of the endless number of freelancers
Now days I am just happy to get my designs across out of the endless number of freelancers
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