Need help with advertisments.

mono creative is the name of an advertising agency.

https://mono-1.com

In the publishing world, a single color ad is black and white.

I have not heard it called "mono".

That just might be a translation issue.

Confusion might be cleared up by communication with the publication.

I agree with  Herbert,  never heard the term  "mono creative," but single color is common, especially for sign work and silk screens. 

 

Hello,

 

I am an animator and just started a new project. I I design adverts, but I have never found a comprehensive definition of a mono creative advertisement . Is this just a design in black and white, or an ad with one colour plus black? How should the artwork be set up for print? What you think. I went through many resources and also checked many ads for some ideas but did not get any creative ideas.

 

 

Any help will be appreciated.

Thank you.

 

Maybe it focuses on a strong, singular visual element like a bold shape, a character silhouette, or an impactful symbol.