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Logo input please

Any suggestions or ideas for this logo? Client wants strong tree imagery, grasses and flowers —...

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#1 KHDZN

Junior Guru

Designer
395 posts

Posted 05 September 2010 - 03:11 AM

Any suggestions or ideas for this logo? Client wants strong tree imagery, grasses and flowers — one symbol for each to represent their brand and company. They sell native plants. I think this is close but seem to have hit a wall.

Not sure what to do with the word American. Is the logo in general hard to read?

Thanks!

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#2 KHDZN

Junior Guru

Designer
395 posts

Posted 05 September 2010 - 03:59 PM

Here's a second option that I am liking better.

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#3 ZukiH

Guru

Designer
1178 posts

Posted 05 September 2010 - 04:27 PM

The first logo its a bit confusing.
Definitely going the right way with the second one.

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#4 KHDZN

Junior Guru

Designer
395 posts

Posted 05 September 2010 - 04:38 PM

Thanks! Not sure how to salvage the first one. I think it has potential though.

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#5 KHDZN

Junior Guru

Designer
395 posts

Posted 05 September 2010 - 06:54 PM

I made a few changes to the second one. I think the word Native looks better now that it fits into the contour of the tree. I also like how the word nursery is closer to the rest of the words.

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#6 KHDZN

Junior Guru

Designer
395 posts

Posted 05 September 2010 - 08:22 PM

Changed the fonts a bit. Think Nursery could be a bit bigger but let's see what the client thinks.

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#7 mlev

Apprentice Designer

Designer
10 posts

Posted 15 September 2010 - 04:18 PM

I made a few changes to the second one. I think the word Native looks better now that it fits into the contour of the tree. I also like how the word nursery is closer to the rest of the words.

I think this is best, than your second modification, the fonts are good, and the symbols are on the logo

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#8 mlev

Apprentice Designer

Designer
10 posts

Posted 15 September 2010 - 04:20 PM

Sorry i forgotten, there are no grasses on it, maybe it will be a problem

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#9 ncuxuka

Junior Member

Designer
10 posts

Posted 18 September 2010 - 02:46 PM

yep, I like the last version as well

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#10 pollux

Junior Member

Designer
20 posts

Posted 18 September 2010 - 04:53 PM

i agree, great improvement. I would choose another text inside the tree instead of green. Look at your logo with squezed eyes, the two green colors blend. It will also be less readable when the lgo is smaller

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#11 Solitaire14

Junior Member

Designer
12 posts

Posted 20 September 2010 - 04:13 PM

The second logo probably looks better, maybe the first is lacking some additional colours for contrast. It definitely looks really professional. Congratulations.

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#12 aset

Elite Designer

Designer
113 posts

Posted 21 September 2010 - 12:02 PM

I didn't mind the native part of your first logo.

Your last one definitely works a lot a better though.
To me it's missing something though. Have you tried a light green (same as AMERICAN) around the whole tree. It might give it a little more life.

Nice work.

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#13 darthsheep

Member

Designer
41 posts

Posted 24 September 2010 - 02:02 PM

Extremely well done job. if you're willing to try something out, just change the color of Native to white, to see how it looks like. But it's extremely good already.

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#14 jed2

Junior Member

Designer
13 posts

Posted 04 October 2010 - 03:13 PM

yup the last one is really good.. hope your client will like it too

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#15 smyth

Member

Designer
62 posts

Posted 05 October 2010 - 12:57 PM

The 2nd version of the 2nd logo i like it.I like a lot the proportions of the words and also the contrast between them. The fact that "american" and "nursery" are sanserif makes a more pleasent contrast with "native" wich is serif. Also the different kerning of "nursery" ads a contrast to the word and also it makes it look in harmony with the whole logo. So in my opinion not the 3rd but the 2nd version is the best.
For the 1st logo maybe a bolder font for "native" can help it little be more readable

http://simplysmyth.daportfolio.com/

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#16 jtscreative

Junior Member

Designer
13 posts

Posted 15 October 2010 - 08:21 AM

Give a little more emphasis on the tree, I guess...

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#17 Holly12118

Junior Member

Designer
10 posts

Posted 15 October 2010 - 09:26 PM

I really liked the feel of the first design...the yellow is not visually appealing with the green (personally maybe) I think white would better but I'd have to see it.

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#18 muzzha

Banned

Banned
115 posts

Posted 15 October 2010 - 10:26 PM

Second one for sure, i have nothing to say, i like it...

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#19 carica

Apprentice Designer

Designer
8 posts

Posted 18 October 2010 - 12:10 PM

changes you've made at the 2nd one are good (especially the font). the 1st one has to many eye-catching details that are not inter-connected which makes it confusing and hard to capture.

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#20 soldation2010

Junior Member

Designer
29 posts

Posted 19 October 2010 - 06:11 AM

Second one for sure is way better than the first one.... But how about adding a little bit of grass (no more than 2 -3 threads) on the sides of "NURSERY" in the same color, so that you can catch this last element also?